- The World of Finance (A’alam el Mal) is an independent weekly economic newspaper made by an elite of the best economic editors.
- The first issue was published on 28/3/2006 introducing a new star to the economic press in Egypt.. However, it is different in terms of approaches. style, presentation of topics, observation of credibility and also creating a new class of readers of the economic press through tackling interesting economic mailers while simplifying the style of writing.. In addition to selling the basis of the first economic press known as (a popular press).
• ‘I lie price:
- The only published issue was launched at a competitive price (1 LE) to comply with the people’s purchasing power.
The areas covered by the newspaper:
- The newspaper includes many specialized economic pages. namely:
- People’s and Consultative Councils - Real estate investment
- Banks and financial institutions - Pharmaceuticals manufacturing
- Insurance - Tourism
- Industrial firms - Telecommunications
- Ministers and public officials - Information technology
- Stock exchange - Automotive sector
- Moreover, there are some light pages to mitigate the atmosphere of economic
- materials and also to complement the press meal for the reader. including:
- - business community ( events , parties , launching , )
Areas of distribution:
45% Great Cairo
25% Alexandria and North Coast
15% Canal cities, Red Sea and Sinai
7.5% Delta
7.5% Upper Egypt
Targeted Segments:
- Chairman of companies - Marketing Managers
- Upper management - Different media institutions
- High officials - Economic analysts
- Shareholders - Advertising and marketing companies
- Readers interested in economic matters
Specialized supplements:
§ The newspaper publishes many specialized supplements all year long in the following areas:
§ Financial institutions and banks
§ Automotive
§ Telecommunications
§ Technology’
§ Stock exchange